How to Set Up Google Analytics with Upmind

Instructions for connecting Google Analytics for tracking

Google Analytics 4 (GA4) offers comprehensive tracking of website and e-commerce activity. Connecting GA4 with Upmind requires the Google Measurement ID and an API Secret.

Obtain Google Measurement ID and API Secret

  1. Log in to your Google Analytics account at https://analytics.google.com.
  2. Go to Admin and under the Property column, select Data Streams.

Admin > Data streams

  1. Choose an existing web data stream or create one by clicking Add Stream, entering your website URL, and naming the stream.

Add stream

  1. Locate the Measurement ID (formatted like G-XXXXXXXXXX) under stream details.

Copy measurement ID

  1. In the Events section of the stream detail page, click Measurement Protocol API Secrets.

Measurement Protocol API Secrets

  1. Create a new API Secret and copy the generated key.

Copy API secret

Connect GA4 with Upmind

  1. Access your Upmind dashboard.
  2. Go to Settings > Analytics & Tracking.
  3. Paste the Google Measurement ID and API Secret into their respective input fields.
  4. Save your changes.

Paste the Google Measurement ID and API Secret

This enables Upmind to send purchase and event data directly to Google Analytics, improving your e-commerce reporting and marketing analysis capabilities.