> ## Documentation Index > Fetch the complete documentation index at: https://docs.upmind.com/llms.txt > Use this file to discover all available pages before exploring further. # What is an Organisation? > Understand your Upmind account structure. An organisation in Upmind represents your main account, often matching your brand name. It serves as the top-level entity under which you manage your subscription plan, products, services, staff, and brands. ## Organisations vs. Multiple brands An organisation can contain [multiple brands](/setup-and-configuration/branding/how-to-add-brands). Brands let you manage different customers under the same organisation. To manage brands, go to **Settings** > **Brands** under **Branding and customisation**. Settings > Branding and customisation > Brands We recommend you use one Upmind organisation for multiple brands under the same legal entity. For separate businesses, create a standalone Upmind organisation for each. ## Multi-brand mode and brand toggling If multiple brands are enabled, you can view data per brand by toggling between them or see combined data by selecting **Multi-brand mode**. Choose brands Toggle between brands or select multi-brand mode This mode presents data across brands for unified reporting and management. The multi-brand mode is not available on the free plan.